Pinpoint How-To Webinar Series

How to build a human, authentic employer brand in the AI age

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Thursday, December 10

4:00 PM GMT / 11:00 AM ET / 8:00 AM PT


In this session:
1. Why AI is making most employer brands worse and how to stand out
2. A 3-phase playbook: Discover your true EVP, embed and activate it, then measure what's working
3. Real examples, common obstacles, and what good actually looks like

Adam Horne of OpenOrg shares the framework for building an employer brand that's genuinely honest, human, and hard to ignore.

Hospitality

65%

reduction in time to hire

Streamlined

casting day coordination

Increased

candidate communication

“With these new tools, we’ve set a good foundation to scale our hiring while maintaining our culture and delivering a really great candidate and employee experience.”
Michael Easton
Head of Employee Value Proposition, citizenM
Nonprofit

Strengthened

candidate engagement

Increased

candidate trust

Reduced

reliance on paid ads

“Pinpoint has completely changed how we work. We're more efficient, more consistent, and better equipped to give every candidate a great experience.”
Emma Bishop
Resourcing Manager, Blue Cross
Professional Services

Lower

risk of candidates stalling

Improved

visibility for TA leaders and stakeholders

3,500

employees supported in the states

“I just love that I can manage everything and every role in one place without having to jump between systems.”
Liz Mellor
Head of Talent Acquisition for North America, Davies Group
Retail

Centralized

visibility on all candidates

100+

locations supported

Strengthened

hiring manager adoption

“It’s been really lovely using Pinpoint to align things a bit more. Across the board now, all of our candidates are getting a more similar experience, and the communication they’re getting is much stronger.”
Adam Barnes
UK&I Retailer, Lush

Love for Pinpoint

SB
Sophie Brown
Talent Acquisition Manager, thyssenkrupp
“When we saw Pinpoint's onboarding portal, we were blown away. It's completely revolutionised things for us.”
testimonial
CP
Claire Perchard
“The simplicity of Pinpoint and the ease of integration is what I like the most about this software.”
4.5/5
JL
Jomar L.
Senior Director of People Operations
“Templates for messages, contracts, hiring processes, job description creations, etc., are all available and easy to use.”
4.5/5
CD
Cynthya D
“I like how intuitive and well-organized Pinpoint is — it feels thoughtfully designed with the user experience in mind.”
5/5
LJ
Lauren Jaynes
HR Freelancer, Samson Properties
“It was the most user-friendly and intuitive applicant tracking software I've ever used — I don't have any cons to share.”
10/10