Pinpoint How-To Webinar Series

How to build a human, authentic employer brand in the AI age

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Thursday, December 10

4:00 PM GMT / 11:00 AM ET / 8:00 AM PT


In this session:
1. Why AI is making most employer brands worse and how to stand out
2. A 3-phase playbook: Discover your true EVP, embed and activate it, then measure what's working
3. Real examples, common obstacles, and what good actually looks like

Adam Horne of OpenOrg shares the framework for building an employer brand that's genuinely honest, human, and hard to ignore.

Hospitality

65%

reduction in time to hire

Streamlined

casting day coordination

Increased

candidate communication

“With these new tools, we’ve set a good foundation to scale our hiring while maintaining our culture and delivering a really great candidate and employee experience.”
Michael Easton
Head of Employee Value Proposition, citizenM
Nonprofit

Strengthened

candidate engagement

Increased

candidate trust

Reduced

reliance on paid ads

“Pinpoint has completely changed how we work. We're more efficient, more consistent, and better equipped to give every candidate a great experience.”
Emma Bishop
Resourcing Manager, Blue Cross
Professional Services

Lower

risk of candidates stalling

Improved

visibility for TA leaders and stakeholders

3,500

employees supported in the states

“I just love that I can manage everything and every role in one place without having to jump between systems.”
Liz Mellor
Head of Talent Acquisition for North America, Davies Group
Retail

Centralized

visibility on all candidates

100+

locations supported

Strengthened

hiring manager adoption

“It’s been really lovely using Pinpoint to align things a bit more. Across the board now, all of our candidates are getting a more similar experience, and the communication they’re getting is much stronger.”
Adam Barnes
UK&I Retailer, Lush

Love for Pinpoint

J
Jess
Sole Internal Recruiter, Amplience
“All of the other ATS platforms were very grey, very corporate, and very old fashioned. But when I saw Pinpoint — easier to navigate, fresher feel, more enjoyable to use — it instantly appealed to me.”
testimonial
JS
Jed S.
“I really like the fact you can book interviews 24hrs a day as you send candidates a selection of times. This has saved the hiring team a lot of hours.”
5/5
Verified User
Aviation & Aerospace
“My interviewers have all regularly raved about how intuitive Pinpoint is. The customer support team is wickedly fast and super helpful.”
5/5
RT
Rachel Todd
Senior Talent Acquisition Specialist, Icario
“An ATS that doesn't feel like an ATS. Pinpoint is so much more because it goes the extra mile in everything that it offers.”
testimonial
SR
Sophie Rogers
Talent Acquisition Specialist, Twinings
“Candidates have told us, 'When I saw your system, I knew right away that Twinings would be a great company to work for, because you have a great platform.'”
testimonial
MB
Mariyah B.
“Pinpoint's easy-to-use software allows me to move candidates through the selection process seamlessly. The software also facilitates document signing in a secure, safe, and swift manner.”
5/5