Pinpoint How-To Webinar Series

How to build a human, authentic employer brand in the AI age

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Thursday, December 10

4:00 PM GMT / 11:00 AM ET / 8:00 AM PT


In this session:
1. Why AI is making most employer brands worse and how to stand out
2. A 3-phase playbook: Discover your true EVP, embed and activate it, then measure what's working
3. Real examples, common obstacles, and what good actually looks like

Adam Horne of OpenOrg shares the framework for building an employer brand that's genuinely honest, human, and hard to ignore.

Hospitality

65%

reduction in time to hire

Streamlined

casting day coordination

Increased

candidate communication

“With these new tools, we’ve set a good foundation to scale our hiring while maintaining our culture and delivering a really great candidate and employee experience.”
Michael Easton
Head of Employee Value Proposition, citizenM
Nonprofit

Strengthened

candidate engagement

Increased

candidate trust

Reduced

reliance on paid ads

“Pinpoint has completely changed how we work. We're more efficient, more consistent, and better equipped to give every candidate a great experience.”
Emma Bishop
Resourcing Manager, Blue Cross
Professional Services

Lower

risk of candidates stalling

Improved

visibility for TA leaders and stakeholders

3,500

employees supported in the states

“I just love that I can manage everything and every role in one place without having to jump between systems.”
Liz Mellor
Head of Talent Acquisition for North America, Davies Group
Retail

Centralized

visibility on all candidates

100+

locations supported

Strengthened

hiring manager adoption

“It’s been really lovely using Pinpoint to align things a bit more. Across the board now, all of our candidates are getting a more similar experience, and the communication they’re getting is much stronger.”
Adam Barnes
UK&I Retailer, Lush

Love for Pinpoint

KDC
Katie De Carteret
People & Culture Senior Administrator, Grant Thornton
“Pinpoint is so quick and user-friendly. We have saved so much time on admin since we started using it. I don't think I could ever go back to our old way of recruiting!”
testimonial
SM
Sophie M.
“The nicest thing is being helped by humans rather than automated help. It makes all the difference.”
5/5
CS
Craig Senecal
Senior Director of Employee Experience, New York Public Library
“You are crazy if you don't at least talk to the people at Pinpoint about the product they offer. They're amazing people to work with.”
testimonial
LJ
Lauren Jaynes
HR Freelancer, Samson Properties
“I prefer Pinpoint over Workday and PeopleSoft because of the ease of use.”
10/10
EH
Emily H.
“Pinpoint has created a centralized place for hiring managers to collaborate. We're able to pull robust reporting data and put blind screening in place.”
4/5
J
James
“Pinpoint has been a breath of fresh air.”
4.5/5